You’ve no doubt seen them on the highway, sedans and SUVs that eschew traditional paint jobs in favor of advertising for a local business. These ads are known as vehicle wraps, and they’re eye-catching displays that are increasingly common on streets and highways throughout the United States. Though often overlooked by marketing professionals, these creative advertising strategies can have an enormous impact on the success of small businesses.
Is it a smart idea to consider vehicle wraps in McClain County, OK? Read on to find out!
Save some cash
Whether you’re just starting out with your business, or you have several years of experience under your belt, the savvy entrepreneur understands the value of saving money wherever they can. The flip side of that coin is that you need to spend money to ensure that potential clients know you exist. Deciding on a vehicle wrap could offer you a vast marketing reach for a relatively tiny payout.
For example, if you advertise in the newspaper, you can expect to pay about $20 for every thousand people you reach. When you advertise on TV, that number jumps to $24 per thousand possible customers. When you wrap a vehicle and drive around town, you’ll pay an average of 35 cents for every thousand customers you reach. That’s a level of marketing savings that’s tough to ignore.
Not everyone watches TV or listens to the radio. Not everyone gets on Facebook or Twitter. But almost everyone drives or rides in a vehicle. When you advertise through car wraps in McClain County, OK, you’re making sure your business is getting in front of a massive portion of the population, a segment so large that traditional marketing efforts can barely compete.
What’s more, that outreach is targeted to the specific community you serve, meaning that everyone who sees the ad is likely a potential customer.
Take advantage of null space
Every day, it seems that advertisers are finding more clever methods for getting ads in front of potential buyers. Ads are everywhere—on your TV, your phone, even the clothes you wear. Then, you climb into the car. Suddenly, your visual space is free of clutter. That’s the time a savvy business can draw attention with a vehicle wrap, when customers’ brains aren’t cluttered with the slogans of a dozen of your competitors.
There’s more to vehicle wraps in McClain County, OK than merely picking a pretty image and slapping something on your car or truck. That’s where we come in. At Sign It Up, we have over a decade of experience designing attractive products that will turn your small business into the talk of the town. In addition to vehicle wraps, we also excel at various types of signage, including banners, menu boards, concrete wraps, political signs, real estate signs, billboards, storefront windows, wall murals and so much more.
We take immense pride in providing our valued customers with efficient, friendly service and unbeatable results. When you need a sign that stands out from the crowd, turn to Sign It Up. Give us a call today to find out more.